Paramount Plus Movie Nights
Boston Seaport partnered with Paramount+ to bring a free outdoor movie series to the community, featuring eight classic films throughout the summer. I created a unique Seaport subbrand for the series, building on Paramount’s existing Movie Nights identity while giving the collaboration a distinct look and feel. The identity was designed as a flexible framework that could be adapted across other WS properties for future Paramount brand collaborations.
Creative Director: Jessye Aibel
Copywriter: Jessica Proulx
