
Bigfoot and Betty - A Tale of Two Yetis
Boston's Seaport neighborhood is a hub of technology, innovation, and art, where unique experiences thrive (including a giant pink yeti mascot). Each winter, it turns into Snowport, a festive winter village hosting the beloved Holiday Market. This market has become a staple of Boston winters, showcasing small businesses and spreading holiday cheer.
My role: Graphic Designer
Creative Director: Naseem Niaraki
Copywriter: Jessica Proulx




Selected spreads








Even more Betty fun
Betty is very popular, so she has to keep up appearances around the neighborhood. Below are some designs I made to help Betty get the word out for her events like a neighborhood wide cocktail crawl.
Photography courtesy of Seaport by WS Development









